Lifestyle Marketing: Best way to place your products and services

Discussion in 'Beauty & Fashion' started by Huda Abdul Khadeer, Jul 19, 2021.

  1. Huda Abdul Khadeer

    Huda Abdul Khadeer Newbie

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    In the current competitive market, marketers often face difficulties to gather a large volume of loyal customers. In the past, to grab the attention of the target audience, brands used to run emotional advertisements that compelled customers to rush to the stores and purchase the advertised product. For example, the lifestyle marketing strategy advertisement of Coca-Cola that carried a powerful message of happiness which attracted the customers to buy that product. Similarly, the advertisement of the famous brand Nike triggered the emotion of cultural leadership and influenced the customers to make impulsive purchase decisions.
     

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